July 9, 2019

Facebook has had its ups and downs when it comes to marketing.

It was the first social media platform to launch ads, and it has since become a benchmark for how other social sites run their ad algorithms.

Of course, it hasn’t been without its controversies.

The founder of...

September 1, 2016

Instagram Marketing: Is It Right For Your Business?

For years, Facebook and Twitter have been the standard go-to’s for social media marketing. However, over the last few years there has been a palpable change in the digital landscape. The demographics of social media si...

August 25, 2016

If you ask anybody when their most awkward life stage was, there’s a good chance that they’ll respond with the preteen years. The time from ages nine to twelve-years-old can be awkward and emotionally turbulent for many as we try to establish our place in the world (sp...

July 21, 2016

Facebook Ads Bidding Guide:

Optimized, CPC, CPM and Daily Unique Reach           

Facebook Ads Bidding Guide: Optimized, CPC, CPM and Daily Unique        

   

Advertisers struggle with the seemingly...

June 15, 2016

Social + Media = Sales

Some trends are so hot that they take off right from the starting gate, dragging us along with them. Social media is just such a trend. In fact, social media is more than a trend as it is here to stay.But because social media has grown so fast, mo...